CrewTend

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DESIGN PROTOTYPE · SAMPLE DATA
← Pool business resourcesTHE OWNERSHIP FIELD GUIDE / 2026

Your business.
Your way in.

Compare pool franchises by what you’ll actually operate, invest and pay. Then put your own numbers beside the published terms.

U.S. comparison · Sources checked September 17, 2026
A pool construction project
01 / CHOOSE YOUR MODELService routes.
Construction.
Mobile + retail.
4 brands5 distinct offerings
Real sourcesFranchisor links beside every figure
Your numbersSaved notes & a live fee calculator
KNOW WHAT YOU’RE COMPARING

Find your operating model.

01Service & repair

ASP — America’s Swimming Pool Company

Mobile pool service and repairs with a territory-based franchise fee. The published investment range includes startup expenses; personal living expenses are excluded.

Published initial investment$88,695–$213,171
Franchise fee
$40,000–$90,000
Royalty
5%–7%
Brand marketing
1%
Other recurring fees
$250 technology + $350 website / month
ASP investment · references 2026 FDD ↗
Questions for this brand
  • How many pools are included in the proposed territory?
  • Which revenue thresholds reduce the royalty?
  • What additional working capital is needed for your first six months?
Notes save in this browser.
02Service & repair

Premier Pool Service

The recurring-service offering, separate from Premier’s construction brand. Its franchise fee is included in the published initial total.

Published initial investment$43,000–$118,000
Franchise fee
$23,000–$30,000
Royalty
5.45%
Brand marketing
1%
Other recurring fees
Confirm in current FDD
Premier Franchise Management · investment ↗
Questions for this brand
  • Is your service territory distinct from nearby construction franchises?
  • Who owns leads passed between service and construction?
  • Which software and supplier costs are additional?
Notes save in this browser.
03Pool construction

Premier Pools & Spas

The pool-construction offering. The franchise fee is included in the stated investment. Compare project cash flow and local contractor requirements separately.

Published initial investment$59,000–$119,000
Franchise fee
$45,000
Royalty
3.5%–4%
Brand marketing
Up to 1%
Other recurring fees
Confirm in current FDD
Premier Franchise Management · investment ↗
Questions for this brand
  • What are the payment milestones and subcontractor obligations?
  • What licensing, bonding and warranty reserves apply locally?
  • Which gross-revenue definition determines royalties?
Notes save in this browser.
04Mobile + retail

Poolwerx

Start mobile, then add a retail hub. Published retail investment is an additional $171,500–$297,250. The site describes retail integration within 36 months and a two-week training program in Dallas.

Published initial investment · mobile phase$105,400–$140,525
Franchise fee
Request current Item 5
Royalty
Request current Item 6
Brand marketing
Request current Item 6
Other recurring fees
Request current Item 6
Poolwerx · official franchise site / 2026 FDD figures ↗
Questions for this brand
  • When does the retail obligation start under your agreement?
  • What lease, inventory and store staffing will the hub need?
  • Which royalties, technology charges and advertising minimums apply?
Notes save in this browser.
05Service & repair

Puddle Pool Services

The brand advertises a $98,100 average startup cost per territory, plus training, a call center and a dedicated CRM. An average is not an investment range. Confirm U.S. terms, currency, inclusions and the current FDD before comparing totals.

Published initial investmentRequest U.S. investment range
Franchise fee
Request current Item 5
Royalty
Request current Item 6
Brand marketing
Request current Item 6
Other recurring fees
Request current Item 6
Puddle · official franchise website ↗
Questions for this brand
  • Which costs differ between U.S. and Canadian offerings?
  • What does the advertised average exclude?
  • How are call-center, marketing and software charges calculated?
Notes save in this browser.

Published marketing figures describe different operating models and cost assumptions. A franchise fee is part of the initial investment where stated; don’t add it twice. Confirm current offering documents and territory-specific terms with each brand. CrewTend is not a franchise broker and does not rank these brands by expected earnings.

MAKE THE MATH VISIBLE

What do the recurring
fees add up to?

Change the revenue and fee assumptions to see the monthly and yearly cost. These are your planning inputs, not earnings projections.

ASP starts with the upper published royalty. Premier Build starts with its upper royalty and marketing rates. Unknown fees are left blank and must be entered. Payroll, chemicals, insurance, debt, vehicles, rent and taxes are outside this fee calculation.

Fee totals reflect only the inputs shown. Missing charges are not assumed to be zero.
A DIFFERENT WAY TO OWN IT

What about staying independent?

Build your own system

You choose your brand, pricing, service area, suppliers and software. Budget for training, lead generation, operating procedures and support that a franchise might package for you.

Buy an existing route

Inspect actual customer agreements, collections, service time, route density and churn. Separate the price of customer relationships from vehicles, equipment and transition support. Model the workload account by account.

Choose support à la carte

CrewTend offers software plus marketing and bookkeeping services. Those services can be purchased without a software subscription. Compare the actual service agreement with the help your business needs.

Explore business services →
THE CONVERSATION THAT MATTERS

Read the document.
Then talk to the operators.

FDD ITEMS 5–7

Understand the full cost

Separate the franchise fee, total initial investment, ongoing charges and personal cash reserves. Check minimum fees and the period covered by working capital.

FDD ITEMS 8 & 11

Check operating control

Identify required suppliers, products, software, training and marketing. Ask what you may choose yourself and what must be approved.

FDD ITEMS 12

Map the territory

Request the actual territory map and exclusions. Ask how internet leads, national accounts and nearby franchisees are handled.

FDD ITEMS 17

Plan the exit

Read renewal, termination, transfer, dispute and noncompete terms before signing. Ask what happens to customer data and phone numbers when the relationship ends.

FDD ITEMS 19–21

Validate the economics

Review any disclosed financial performance with its assumptions and population. Speak with current and former franchisees; review the franchisor’s financial statements.

FDD ITEMS 22 & 23

Match the final documents

Compare every agreement and attachment with the disclosures. The FTC generally requires delivery of the FDD at least 14 calendar days before signing or paying.

Source: FTC · Understanding the Franchise Disclosure Document ↗

Bring these questions to an owner call.

What did you spend before your first paying customer? How many stops can your actual route handle? Which charges surprised you? How long did hiring take? What support did you receive when something went wrong? Would you choose this model again?

TAKE THE RESEARCH WITH YOU

A useful starting point.
Already filled in.

Download the brand comparison, source links, due-diligence prompts and your notes. The PDF includes the current calculator assumptions.